A Working Approach to Finding Where Leads Fall Through Between Ads and CRM
There’s no single right way to handle finding where leads fall through between ads and CRM, but there is a default that works for most setups. Start there.
- Where tracking & attribution audit usually breaks first in a live account.
- What to check before assuming the tracking tool is at fault.
- The minimum setup that holds up once traffic or campaigns scale.
This is part of what we handle under Tracking & Attribution Audit at FunnelSheet. If this sounds like your setup, get in touch.