A Working Approach to Setting Default vs Update Consent Signals Correctly

There’s no single right way to handle setting default vs update consent signals correctly, but there is a default that works for most setups. Start there.

  • Where server-side tracking & consent mode usually breaks first in a live account.
  • What to check before assuming the tracking tool is at fault.
  • The minimum setup that holds up once traffic or campaigns scale.

This is part of what we handle under Server-Side Tracking & Consent Mode at FunnelSheet. If this sounds like your setup, get in touch.

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